by briteverify | May 15, 2019 | Deliverability
In an effort to help BriteVerify users better understand spamtraps, their associated risks, and the practices that should be followed to avoid them altogether, we partnered with Travis Wetherbee, former postmaster at Hotmail and current anti-spam advocate and...
by Eric Goodenough | Jun 10, 2016 | Deliverability
How many times have you sent an email campaign to the same email list without verifying it? Our data suggests that approximately 15 percent of all email addresses are invalid. This means that if you do not verify your list, your message is not reaching one out of...
by briteverify | May 12, 2016 | Deliverability
You just found out that your IP address is now on a blacklist. The ominous email you received mentioned a low sender reputation. Panic sets in, and you don’t know exactly what it means, but you know it isn’t good. To make matters worse, your boss freaked out when he...
by Eric Goodenough | Sep 24, 2015 | Deliverability
by Rozina Hussain, Product Manager When it comes to online user interaction, there is nothing more important than your web form. It’s the front door to your brand and the avenue that people use to begin their relationship with you and your business. It’s how people...
by Eric Goodenough | Jul 20, 2015 | Deliverability
by Rozina Hussain, Product Manager We’ve all heard about the email marketing buzz word “engagement” in several contexts. All leading up to the final desired outcome of customer interaction – preferably with a positive reflection in the revenue stream. However,...
by Eric Goodenough | Apr 21, 2015 | Deliverability
by Rozina Hussain, Product Manager Every so often, we find ourselves in discussions on email deliverability and why ‘cleansed’ data might still result in undeliverable status after the blast. After all it seems like a no brainer that an opt-in list that has been...
