Articles

INFORMATION & INSIGHT ABOUT THE EMAIL MARKETING WORLD.

The truth about Spamtraps

The truth about Spamtraps

In an effort to help BriteVerify users better understand spamtraps, their associated risks, and the practices that should be followed to avoid them altogether, we partnered with Travis Wetherbee, former postmaster at Hotmail and current anti-spam advocate and...

read more
The BriteVerify ROI Equation

The BriteVerify ROI Equation

What’s the return on investment of using BriteVerify to validate emails as they come into your system? While the answer depends on your situation, the figure can easily reach eye-popping levels of…

read more